WECON connects enablers and changemakers — linking women with opportunities, celebrating trailblazers, and building a powerhouse network to drive Pakistan's economy forward.
Only 1% of women in Pakistan are engaged in entrepreneurship, compared to 21% of men. WECON exists to change that through research, community, policy advocacy, and relentless coalition-building.
Source: WECON Policy Recommendations 2025 (Pakistan Microfinance Network for the loan figure).
Access is not impact unless it scales.
Wussat means expansion. One day that brings women entrepreneurs, regulators, academia and industry into one room, with one mission: to scale the impact of women's entrepreneurship.
Her idea. Her enterprise.
The Women Innovation and Startup Empowerment Lab is a national platform for women-led startups and MSMEs — incubation, mentorship, market linkages, investor readiness, and digital enablement, from the first idea to a running enterprise.
Funded by the Ministry of IT & Telecom and Ignite — National Technology Fund. Delivered by a consortium led by Jazz with MMBL, and managed by Change Mechanics.
A structured six-month programme for women-led, technology-enabled startups ready to validate, strengthen, launch, or scale.
Cohort 1 applications closedA free one-month training programme for women running micro, small, home-based or early-stage businesses.
Apply to the Bootcamp →Built for Her. Powered by All.
One Platform. Infinite Possibilities for Women-Led Enterprise.
The scale engine of the WECON Movement is unveiled at WECON Wussat 2026 in Islamabad.
Be there for the launch →Since 2017, WECON has been Pakistan's leading platform for women entrepreneurship — a year-round ecosystem of research, advocacy, community, and capital connections.
From the first edition at the HEC Auditorium in 2017 to 2,300+ women at Masawaat 2025, each edition has expanded the movement's reach and depth.
Equality as the baseline. 2,300+ attendees, 160+ women mentored on the spot and two policy roundtables, with the British Council as anchor partner and MMBL and Karandaaz as supporting partners.
WECON convenes government, regulators, and ecosystem players to co-create policy that works for women entrepreneurs.
A high-level dialogue on empowering women in Pakistan's vocational economy — bridging the gap between TVET training and entrepreneurship.
Read Report →Why do Pakistan's policies for women entrepreneurs stop at the doorstep? An audit of the gap between policy intent and lived experience.
Read Report →Where are Pakistan's missing women entrepreneurs? Mapping the structural, financial, and socio-cultural barriers blocking women-led enterprise.
Read Report →Data-backed reports and research shaping policy discussions on women's economic participation in Pakistan.
Where are Pakistan missing women entrepreneurs? A data-backed report mapping structural, financial, and socio-cultural barriers.
Read Report →
Proceedings from a high-level roundtable on empowering women in Pakistan vocational economy, with EU, GIZ, British Council, and NAVTTC.
Read Report →
A technical audit of Pakistan policy landscape for women entrepreneurs — examining why policies fail to reach women on the ground.
Read Report →300+ women entrepreneurs in a nationwide mentorship and growth network.
Practice sessions with feedback from mentors and fellow entrepreneurs.
Connecting women entrepreneurs with industry leaders and investors.
Capacity building for skill development and business fundamentals.
One day that brings the whole ecosystem together: the Open-Circle Dialogue, the WE-Portal launch and the return of the WECON Awards.
Register interest →
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WECON, 13th April 2019 was a day which brought all the key players of the entrepreneurial ecosystem under one roof....
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Dedicated to bringing forward young talent and enabling the women entrepreneurs, WECON gave an opportunity to Pierre Gemme by HUR...
WECON partners with government, international organizations, corporates, and development agencies to scale women's entrepreneurship.